Before delving into the ethical issues, let’s revisit social network analysis. Nothing is solemnly useful and at the same time, we cannot consider everything as futile. IT facilitates the users having their own hardware, operating system and software tools to access the servers that are connected to each other and to the users by a network. This study examines that the ethical issues such as acts, regulations and policies that govern privacy, the collection of personal information and the protection of a user's identity are crucial when using social network for e-marketing and business promotion. Ethics in business networking is required from all levels in the networking process. None of these forms exclude the others; rather, they should be practiced together. In fact it is prehistoric [2]. However, it is also reported that this year, there are more than 76 million fake users claimed by Facebook during their war campaign to fight bogus account [21]. Identity theft on the Internet can arise in two similar yet distinct ways which are either creating a fake account or stealing and hacking the password of the victim [19]. Network systematically. This paper sought to understand social networking term and explore current and possible ethical issues derived from the explosive impact of social networking sites in ethical and professional views of perspective such as privacy, free speech, data leakage and identity theft. Despite of its functional and useful potential in social and development growth in human’s communication, there are many ethical issues in social networking that should be taken into deep caution and consideration. Specific forms of unethical behavior in the practice of networking include (1) bad faith or abuse of trust, (2) opportunism, (3) abuse and misuse of power, (4) network cronyism, (5) networking as disguised bribery, and (6) cooperating in the wrongdoing of other actors of the network. Due to lack of awareness upon the danger of social networking, these active users are more prone to be publicly targeted since they are available and searchable through their profile pages which contain personal information such as location and phone number. This is not the first time where Facebook has been accused and revealed for data leakage, there have a been several report earlier in 2010 where the largest social networking sites has been disclosed to leak personal data from Facebook Apps to third parties. The main reason why I have chosen to research on ethical issues in social networking is that, social networks are currently among the major types of technology with significant impact on information privacy. 2. Top Business Networking Organizations in the U.S. © 2021 cariblogger.com - Tips, Food & Travel Sitemap / RSS / Privacy Policy, 9 Must Have Ergonomic Products That You Need For Your Office Right Now, Mobile Dynamics NAV: Information Where You Need It Most, 10 Makanan Berkhasiat untuk Sistem Imun Badan. Social networking sites have become an essential element and support for current modern lifestyle and communities. It should be practiced in every form of networking, from utilitarian networking, emotional networking, and virtuous networking. Privacy can be violated, anywhere including in online social network communities, through intrusion, misuse of information, interception of information, and information matching [5]. The breach has resulted to a massive data leakage issue where Facebook users who intended to download data list of their friend’s contact list would obtained other confidential information which were never shared publicly on the network. Many users feel that their personal details are being circulated far more widely than they intended it to be [2]. Think of This If all the information accessed or shared over the Internet by a user is gathered from multiple sources (like his social networking profile, browsing habits, money transactions, etc.) Moreover, the proliferation of mobile devices such web-enabled cell phones allow for the instantaneous collection of information for sharing on these sites [8]. Sex bloggers Alvin Tan and Vivian Lee have been charged and imprisoned without bail in Malaysia after they posted a photo offensive to Muslims on their Facebook page [12]. Ethical emotional networking helps people see why they need to be ethical in a situation, as opposed to doing something because they know it is a rule. Journal of business ethics, 90(4), 487-503. The victim will be hold to be responsible for the consequences of fraud or action done the impersonators. [2] Kizza, J. M. (2010). [5] Kizza, J. M. (2013). When speaking of privacy, two … Networking doesn't happen in your office: Get out and meet someone new. Although social networking sites was built with a great intention to extend and improve human communication abilities, there are certain concern and threshold on ethical responsibilities that should be not be taken less in the aspect of priority, consideration and effectiveness towards ensuring good morality, righteousness and virtue in human capital development. Current Ethical Issues with Social Media People are increasingly sharing their lives online through social networking sites with little concern for who may be viewing their information. … With over than 2.7 billion worldwide internet users population in 2013, social networking sites could deliver boundless potential to its users to cater and support personal or business interest’s needs and requirements. Social networking sites were truly becoming absolute hits among the user regardless age, sex or location. 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